Came across this one recently but forgot to post it.
General Electrics new campaign about their new “Smartgrid” which is an overhaul/update of americas power grid and aims to get better at distributing alternative energy and anticipate power outages. Sounds fine to me.
Either way, it’s a beautifully produced site, which features some augmented reality (so you need a printer).
See the beauty at plugintothesmartgrid.com.
Tags: 3d, augmented reality, campaign, flash, interaction, papervision, site

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